Enterprise Business sponsorship of market rules- the principle of the cup.docVIP

 PAGE \* MERGEFORMAT 18 Enterprise Business sponsorship of market rules: the principle of the cup [Case 1] Skyworth Group, a bright cataract health child Fuming Engineering ‘Health bright-line’ is the endowment and impact of Skyworth Group, a wider one of the activities, amp;quot;Health bright-lineamp;quot; project planned for 2003 to 2005 years, funded by the Skyworth Group, to invite experts inside and outside the eye, one of China’s western region More than a thousand poor blind youth an operation so that they can see the light again. This highly praised by the Ministry of Health and enthusiastic support of the Ministry of Health under the leadership of the Office of Health Express, the project was launched in March this year, in Gansu, Yunnan and poverty-stricken areas and has created a great impact. Earlier this year, Skyworth Group, Chairman of the Board Mr. Huang Hongsheng a chance that China’s west is a high incidence of cataract patients, many people can not afford treatment because of poverty, especially those who have lost their sight due to cataract, children not only have no schooling, Some have affected the survival. The spirit of amp;quot;contributing to societyamp;quot; and good intentions, Skyworth Group, to be funded as a poverty-stricken youngsters in western China 1000 cataract patients who Fumingshoushu. The idea with the well-known writer in Hong Kong, Hong Kong ground edge Charitable Foundation President Dr. Liang Fengyi hit it off, both sides agreed that the children’s long journey in the future can not do without his eyes; the children to do self-reliance of people, but can not do without culture, but rather Fuming is a prerequisite for them to seek knowledge and self-protection. As a result, a common work together to help the poor cataract patients to return to a bright young western amp;quot;health bright lineamp;quot; scheme would be reported to the national Ministry of Health, and received the support of the Ministry of Health, Ta