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Enterprise Investment- Who moved your cheese-
PAGE \* MERGEFORMAT 9
Enterprise Investment: Who moved your cheese?
The evolution of life, some living organisms of resources in order to survive and adapt to changes in the environment, their physical structure is also changing, and this is the evolutionary nature of species; some species in the course of evolution has been replaced by the same, and numerous species disappeared at the same time generate new species, which is species diversity.
Throughout the development process of China’s market, in fact, the evolution of species, diversity, have achieve the same effect, in particular, the Chinese medicine health care products market, for the most. It can be said that China’s medicine and health products market development of fast, fierce competition, rated as the development of China’s market economy in microcosm. Do not you see the flames in the year after year, under the baptism of four of the market, how many are familiar with the brand fell, and how much the emergence of an unfamiliar brand continued. Note also, able to adapt to the competitive environment is a fundamental business of survival. China’s surplus of medicine and health products company, product homogeneity is getting worse, it is an indisputable fact, even after GMP inspection, the landmark l GB, GAP traditional Chinese medicine base to promote the reshuffle would allow a large number of enterprises were merged and disappeared, but the due to geographical differences, local protection, functional management relations, etc., of China’s medicine and health products market will continue for some time warlords cut scene of the melee. Enterprises seeking survival and development, attracting business, as a fast, low-cost way to expand product access, undoubtedly is one of many companies a key factor. However, 95% of the investment of Chinese enterprises is not successful! Be regarded as a sunrise industry’s health industry, every year more than 10 billion investment charges failed to be impleme
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