Franchising business of sustainable development.docVIP

 PAGE \* MERGEFORMAT 12 Franchising business of sustainable development Dominant business model known as the ‘21 century ‘in franchising industry, with low-cost, low-risk advantages of rapid expansion, so that more and more enterprises recognize the charm of franchising where the franchise and chain have set foot in the industry, with the franchising the rapid development of industry, followed by a growth in the process of trouble. January 31, 2007 promulgated the ‘Regulations of Commercial Franchise’ to the market to send a strong signal to franchising industry need to regulate operations, but as a franchise and chain businesses should take precautions, careful study, planning and sustainable development. Business model, Laying a Solid Foundation In today’s popular franchise to create a franchise business may not be difficult, hard on how to bigger, stronger and achieve sustainable development. Business growth in the franchise process, the biggest headache than the management of the franchise, franchisees want more support, to achieve greater profitability, while the franchise business you want to obey the same franchise as the employees, reduce management costs. But the two sides of the focus has been on the management and support levels, did not realize the interests of both sides is a community, need to work together to support joint efforts to safeguard and promote the brand’s development. Ideological issues need to create a good corporate culture to improve, but more critical is the franchise business model is not well commercial design, and in the value chain, business models, to achieve their distribution of benefits that do not conflict each other. Rationalize the distribution of benefits and common development The current franchise system of distribution of benefits in the form of: initial fee, brand royalties, equity, bonds and other forms, but in actual operation process, the franchise business will also have other sources of income, such as th