How to carry out a City terminals Shop.docVIP

 PAGE \* MERGEFORMAT 17 How to carry out a City terminals Shop Shop City refers to the so-called corporate and distributor (or on-line distributors and downline distributors) collaboration among the target area in the short term to open up markets, a market marketing activities. 1. The implementation of effective shop city advantages: 1, laying the city of beneficial products to market quickly and the market price of the initial formation; 2, Shop City, conducive to establishing a point of sale of products and product brands penetrate the subconscious; 3, shop in the city is conducive to sales channels, the businesses and wholesalers, retailers, consumer emotional communication; 4, shop city is conducive to the formation of point, line and plane of the linkage situation; 5, Shop City is a very good forms of advertising; 6, shop city is conducive to staff training in communication, negotiation, and coordination capacity; 7, laying city is conducive to a deeper understanding of the market; 2. Shop City failed to implement the effect of the following aspects: 1, right marketing, the enthusiasm to fight; 2, the dealer till distributors positive impact; 3, breaking the company’s sales program to enable enterprises to increase the difficulty of follow-up work; 4, the cooperation between enterprises and dealers more difficult; 5, waste companies and distributors of the human, financial, material, etc.; 3. Shop the city the following characteristics: 1, time transient; such as the development of a shop-level market, urban areas around cities in a few days to complete, the surrounding county-level market within a few days to complete; so your ad will run, the market launch. 2, open up fast sex; concentration of human, financial, and material efficient development of wholesalers and retailers in order to facilitate wide coverage of products. 3, marketing, multi-dimensional nature; Shop City to promote their products through the use of products, posters