Marketing Manager how to set up execution.docVIP

 PAGE \* MERGEFORMAT 10 Marketing Manager how to set up execution The bottom line down the price adjustments, promotional materials as early as two weeks before the production of good, new marketing manual has also long been sent to the clerk hands, and media advertising is also scheduled to commence within the time overwhelming, and product sourcing are In a warehouse stacked full of ... ... as if everything is ready, you wait for this season to enjoy the joy of success after a; However, why there have been insufficient supply dealer to call saying, operated stores sales fall far short of the standard plan, and even some salesman in the sales end of the season do not know the specific characteristics of new products? ... ... all those poor, marketing manager for a headache, why plans can not be effectively achieved, the planning can not really fall policy implementation can not be ... .. Why do so many execution problems in the final analysis are at work, disrupting the marketing manager of the moving pace and a smooth seat. Execution is very simple, the truth is that individuals own work accurately within a specified time to reach the required standards. Why do something as simple as marketing manager for asking this question will allow it? As above, the manager, he needs is in the details, feedback and monitoring help. He put all the macro aspects of things done, and also in accordance with the standard within the specified time was reached; but he ignored the promotional materials to be distributed to each terminal stores, and designed according to early return mode on display; product marketing handbook sent to the clerk hands, salesman have carefully read, study, and put the content in a timely manner and accurately inform the dealer or promoters, but also ensure that distributors or promoters are the same as their own does understand these manuals mean, is it necessary to organize a training to achieve these results? products pushed over the warehouse,