Marketing Research- From 2007 to see the media focus on film and television media dynamic marketing techniques.doc

 PAGE \* MERGEFORMAT 5 Marketing Research: From 2007 to see the media focus on film and television media dynamic marketing techniques 2007 is the Chinese media, especially film media, film and television more boiling year. This year, the outstanding feature of film Sex in the media, typically represented by Ang Lee, Tony Leung, Tang Wei, Wang Lee Hom actor, ‘Lust, Caution’. The film played in mainland China, when the passion has been cut to 10 minutes Sex in turn became the focus has been heated debate about the mysterious up and boiling them. At the same time, Gu Changwei film, when his wife Jiang Wenli in support of her husband’s works are also performed fully nude show, won acclaim, performing a beautiful, elegant; Sister Furong T Taiwan emptied, but also fights foul ... ... In short, Actor’s ‘Sex in’ 2007 film seems to be a focus of the media. This focus, along with media reporters booing a result, publishers and television programs and movies and directing actors who are happy. Thus, the focus on marketing (or known as the theme of marketing) technology worthy of attention. Here, I initiate readers to share their experience with the. First, focus the definition and characteristics of marketing Focus on marketing, pull marketing a broad sense are a kind of a branch. The main is that by planning to construct a public discussion might be a hot topic, and then to implement, resulting in a social focus, and thus the focus of the process, completed a recessive marketing purposes and marketing effectiveness. The focus of marketing is characterized by: First, the planning and construction of a topic. The choice of topic is very important, including politics, economics, history, literature, and so on. Secondly, by using a strong marketing and publicity. Manufacturing topics, promotion topics, advocacy topics, and resonate. Third, the promotion of implantation of the established hidden propaganda and marketing objectives. We can also referred to as the marke