Marketing of the target market positioning on the beauty salon Reflections.doc

 PAGE \* MERGEFORMAT 6 Marketing of the target market positioning on the beauty salon Reflections Beauty salons in the end should be selling? This is a troubled business problems and a lot of beauty salons. Some said that selling products, and some said that selling services, it said the sale results, with some saying that selling technology, but also to say that selling ideas, selling beautiful ... ... yet more. Some of them said that with the beauty and beauty market continues to mature and the increasing consumption of rationality, a lot of people into the salon not only for beauty, beauty salon in a sense it has become a space to enjoy the spirit of what products, services, results and so on, are all consumers want to be something in the salon, but these are not the most important. Beauty really want to sell to customers, it should be is a dream and hope. That beauty salons in the end what should be sold to the consumer? Not long ago, I accidentally received a ‘US-777 professional beauty industry,’ Chen Junjun magazine editor asked him to interview, asked the writer’s professional line market, the domestic market, background, combined with professional status, as well as the operating theaters crux of the problem, hoping to marketing from cosmetics planning the professional point of view in-depth analysis, the author will now be related to the core point of view as well as relevant content quoted as follows: 1, Why do you think consumers are now into the beauty salon? Come purely for the beauty, or other any other purpose? Re: in my opinion, the current into the beauty salon of consumers can be divided into the following three categories: First, have a certain economic strength and consumer-based women’s fashion and hope into the beauty salon can prevent skin aging and to ensure the appearance Yong Ambassador; Second, because of the issue for their own skin filled with worry and fear, or have had bad experience of beauty of women, would like to have sus