Nestle Brand Empire Tour.doc

 PAGE \* MERGEFORMAT 13 Nestle Brand Empire Tour We do not believe the sick cycle of the brand statement A well-managed brand Will allow us all to develop. - Bidelete Maise ‘Nestle’ has been called the world’s most famous food brands, as a multinational coffee, chocolate and milk suppliers giant, after decades of development and prosperity is now becoming a brand of production machinery. Nestle represents a brand with a world market for exactly the opposite of the opposite theory. Companies are more inclined to local brands, and the user preferably regional, but the technology is global in nature, which may be called marketing of the ‘Roman Empire Schools’: the establishment of overseas offices as soon as possible, to adapt to the local environment, and then committed to seize the mainstream. Indeed, Nestle simply by riding the first aircraft to enter new markets and then to seek further development: it is used wisely to build brick and gravel from the apparel industry and political infrastructure, but also the performance of Nestle sometimes been extremely patient, it is who have entered China’s efforts to consult more than a decade old. Now, Nestle is Mexico, Belgium, Chile and Thailand’s largest food brand, which are also constantly striving to become a leading force in Vietnam and China. U.S. economic analysts pugh said: ‘Nestlé is the world’s food company in the market positioning to do one of the best’ Nestle annual earnings in the Far East and Latin America accounted for the overall profitability of its worldwide l / 4, the l / 4 of the profit compared with last year’s total sales worldwide GeneralMills bigger. Thailand Deemar Research Corporation (the Asian market leader in the field tracking company), said head of WatineeKhutraku1; ‘As long as a strong competitor on the world this part of the market is still undecided, Nestle will be able to choose any market which it swept. ‘ Less mature market, its profit is beneficial to the more lucrativ