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Of economic recovery in 2010 CCTV launch strategy
PAGE \* MERGEFORMAT 11
Of economic recovery in 2010 CCTV launch strategy
September 25, 2009, Guangzhou Ritz-Carlton ballroom, packed volume of about 500 people crowded into the hall with only about 200 people, many people had to stand outside and watch foot aisle upturned edges . This is the China Central Television to ‘2010 to see if I can see China ‘as the theme of gold resources in 2010 advertising the tender instructions will be in Guangzhou the venue, from the description would be enough to see the excitement, businesses, advertising companies on the extent of CCTV in this media attention.
Mr. Tang is a medium of foreign advertising company executives, bear pit crowded, and I met at the door, he represents clients Shunde a private enterprise. Asked the views of this year, the Central station, he said, China Central Television that the media should focus on customers by name, but his client in the North China market is the focus of regional markets, China Central Television is even more important component, so he accompanied clients to the (although to be Zhanzhao Ting). Asked the views of his own, he said, the central station or do not enter, go to an investment accounted for more than half of their annual budget, other markets will have nothing left, and is very passive, so have to be careful detailed response, because the central Taiwan, once set, will have few opportunities to change, inattentive throughout the year will completely disrupt the deployment of media strategies must be very careful.
Indeed, many of my customers come across a similar embarrassing situation, the central station know how to start with this monster. The tender will also be sensational, so that everyone had blood boiling, but not trouble yourself to the first excited, the legendary master of Xinruzhishui be done in order to feel the sharp changes in the external environment as well as the opponent’s moves. Similarly, for the central Taiwan, we also need to decide in a normal
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