On the management team on marketing software simulation teaching.docVIP

 PAGE \* MERGEFORMAT 9 On the management team on marketing software simulation teaching [Abstract] marketing software simulation teaching is an important form of experimental teaching, teamwork and management is inevitable in today’s social and economic development through software simulation teaching in marketing to introduce the concept of team management, excellent team of nine learning characteristics, and establishing of team management system for training high-quality all-round development of students is important. [Keywords] team management software simulation teaching marketing is marketing software simulation teaching experimental teaching a very important form, the use of computer simulation and to create situations, training students as a marketing manager must have the marketing ability of the integrated management At present, Nanjing marketing software has provided simmarketing World Grid Co., Ltd. software, the software usually group team teaching approach. First, the team management in the marketing application software simulation teaching the necessity of team management (team management refers to an organization, according to members of the nature of work, ability to form various groups involved in organizing the decisions and problem solving services to improve organizational productivity and achieve organizational goals. marketing software simulation teaching in addition to training students to conduct market segmentation, brand portfolio, product positioning and marketing process management expertise, and more students to focus on team spirit, create a good psychological quality, marketing so as to reflect the true value of the experimental practice of course present in the school’s students, are basically 80,90, with strong self-esteem and self-awareness, and collective sense of community and others only require their own care, lack of teamwork and initiative of others, while the curriculum in the university and community