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On the Market Analysis Marketing
PAGE \* MERGEFORMAT 8
On the Market Analysis Marketing
Paper Keywords: Marketing the concept of market analysis market Abstract: Marketing is the study of survival in the market competition and development of a science, but also a more intimate study of how companies and consumers to meet the needs of the user knowledge.
At present, China is still in the initial stage of the socialist market economy, the degree of development of social productive forces and market trends, economic reform and the status of the residents income and other factors, China is still in business to sell the concept of concept-based, multi- concept of coexistence of phases in the old planned economy of China as the main economic system, the rectitude of our country home state, the production and sale of part of the unified control by the government, enterprises in the production and sale of no real significance on the market business activities, marketing, management science in China’s history is a blank. With the continuous expansion of economic reform constitution, separating enterprises from government, turn out to be autonomous, self-financing, commodity producers and operators, in socialism the main body of a market economy environment, marketing is becoming increasingly important.
In a market economy as the main social environment, marketing must be based on market analysis for the top priority, so we have to understand the concepts and functions of the market: the market is the place for the exchange of commodities, is the role of buyers and sellers place of occurrence , is a product of all the sum of actual and potential sellers, the market power of buyers and sellers is also a combination of commodity supply and demand sides of the sum of the interaction strength, it also refers to the field of commodity circulation, reflects the global circulation of commodities, is the sum of exchange relations from the perspective of corporate marketing, the economic environm
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