On the marketing and consumption of Alienation.docVIP

 PAGE \* MERGEFORMAT 11 On the marketing and consumption of Alienation First, the nature of the evolution of consumption and alienation With regard to the nature of the evolution of consumption, and alienation that are related to consumption, as well as for the man’s own objectives in terms of whether it is a reasonable means and as a means of linking this argument. The nature of the evolution of consumption and alienation of such problems goes back to the relationship between consumption and production on. Production and consumption is the process of social reproduction in the two most important links between the two have close contact. Lower in productivity, product structure and product variety is rather simplistic use of a planned system of social circumstances, the consumption of production, as well as the community is small, so the nature of consumption is mainly reflected in meeting the needs of their consumers. With the productivity, product structure and product variety in complexity, as well as the popularity of the market economy, consumption for the production of the growing influence of large, often used as a profit objective, the Government has an effective means of regulating the economy, so consumption of the nature of the gradual changes in the nature of the means of the elements of color in their increasingly strong, consumption has become a unity of purpose and means. In the social sphere, consumption has become the focus of economists last Sismondi consumption shortage and lack of effective demand, Keynes’s theory, the final analysis, advocated by increasing demand and consumption to achieve the expansion of production and economic growth objectives. Consumption, the nature of this evolution dominated by the development of productive forces is nothing wrong with a normal economic phenomenon, it also represents social progress. However, in the capital is produced, which appeared in the evolution of the characteristics of alienation. Consu