Out of the vocational training of sales managers Mistakes.docVIP

 PAGE \* MERGEFORMAT 9 Out of the vocational training of sales managers Mistakes ‘Means perfect and objectives of the confusion of our times seems to be a major feature. ‘This is Einstein’s famous quote, the status quo of China’s sales management is very appropriate. Right understanding of the objectives of sales management bias makes professional marketing sales managers interested in pursuing the management of manifestations. Professional business sales manager who always want to find a convenient approach to training in order to make being alcohol-soaked the minds of the inertia to build high-performance results. If the random draw of a corporate sales manager, let him write a marketing plan, I think 90% do not know how to proceed. You can also say, ‘That’s on paper’, but even the soldiers, who on paper do not talk, can you believe that he will become a good commander do? ‘Leader’ is our general understanding of leadership and managers, ‘take the lead’ is also advocated by ancient Chinese style of management. So the film in China, we can see a lot of territory the first is this: the heroic generals, the lead soldiers wiped out with the team. This phenomenon, we can call it ‘positive misconduct’. Among the specific to the enterprise, that is, sales manager did not study the competition situation, the non-tissue culture salespeople do not know how to plan, not to conduct market analysis and planning, but every day their dinners with clients or interested in the media sought after. For the professional sales manager or sales director is concerned, should be raised to this position itself to customers on their development and maintenance areas are excellent. Because of this, the need is to play down ‘business experts’ identity, rather than strengthen the ‘business experts’ identity. However, due to the concept of deviation and its management are familiar with the work of their own fascination, it is difficult to become qualified managers. ‘Managers as salesma