Sales Manager- From the mundane to the outstanding Fifth Discipline.docVIP

 PAGE \* MERGEFORMAT 11 Sales Manager: From the mundane to the outstanding Fifth Discipline ‘The Art of War’ goes: ‘the person, wisdom, letters, Ren, Yong, Yan is also’. This means that when in foreign military forces, defeat the enemy Ruoyu winning, then the command of armed forces in general must have the wisdom, prestige, love, courage, strict, these five qualities. In today’s business, the ordinary sales managers everywhere, while the excellent sales manager then, as rare as rare. How extraordinary to Great? Sales manager should be a lot of issues of common concern. In fact, the ‘Art of War’ in some of the ideas in modern enterprise management, can still be learn and use. Therefore, in order to become an excellent sales managers also need their own wisdom, letters, benevolence, courage, strict professionalism, on the five to be practicing only enough to make himself and his team led the final from the ordinary into Excellence. The first: [chi] of practice Intellect, is to have wisdom. What is wisdom? For the leading sales force, drive along the front-line sales manager on the market, the wisdom of mainly include two meanings: First, to have knowledge of. The knowledge contained here, professional knowledge, expertise and compound two broad categories. Professional knowledge, is the sales manager, are engaged in appreciation and understanding of the industry. If you are a consumer products sales manager, you have knowledge of the industry associated with the macro and micro aspects of knowledge. If you do industrial sales management, industrial products also have to understand the relevant knowledge. For example, at the macro level, you need to know the industry, market conditions, market size, trends and so on. At the micro area, you have to master the basic marketing principles and methods, learn how to use SWOT analysis of your company, team or operated by the product strengths, weaknesses, opportunities, problems, and to scientifically and objectivel