Section King Tour fairs.docVIP

 PAGE \* MERGEFORMAT 11 Section King Tour fairs On the eve of the millennium, the product marketing activities nationwide tour in full swing, the hinterland of Henan Zhongyuan is growing and becoming four. And Haier, Hisense, Konka, TCL, Skyworth, well-known enterprises such as Midea chance encounter, the courage to open under the blue sky with a start competing with the Shenzhen Branch of the arrested people had king’s horses can be described as presumptuous. Done 20 tours of several cities and counties in exhibitions, science Wang Small is Big, but it can David and Goliath, their specific operations intriguing. Recalling the success or failure of the exhibition tour, there are a few colleagues to give a little hope and profound enlightenment experience. Marketing activities for specific operations First, the formulation of the program of activities The Division’s products are computer fairs Wang VCD upgraded products - Branch Wang home schools. Coincides with the millennium approaching, so with the ‘Fantasy in 2000, feel the high-tech subjects Wang’ theme of this event. The activities of two-pronged, A group into Anyang, Nanyang, Shangqiu County and other places; B group into the Jiaozuo, Luoyang, Luohe County and other places. Progress for the week, an area to concentrate on Saturdays and Sundays activities. Carry out their activities in A, in addition to the promoters and manufacturers agent’s clerk, the A to the agents, distributors have to be added to the activities, the regional manager of one place at the same time, agents also participate in the activities of a land . The latter task is to observe and learn, in order to carry out their activities next week in the B preparation. In this way, a way to clone activities, point B, point B activities in clone C, the high efficiency, to promote fast, simple, ensuring their activities rather than chaos. Second, the design and production of promotional materials Taking into account the vastly different v