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From a cognitive perspective on business English course construction
From a cognitive perspective on business English course construction
Abstract: In the context of economic globalization, international business contacts to promote the increasingly frequent business colleges college construction and development of English subjects. I think that from the perspective of disciplines to study business English, business English as a will expertise, combined with the English for specific purposes of research methods to study is to improve the overall level of business English in China a very effective way.
Keywords: cognitive, Business English, curriculum development
In the context of economic globalization, international business exchanges become more frequent, business English learners has increased dramatically, more and more institutions to conduct business English course construction, in order to achieve full and effective Business English courses in education, so Business English learners in both education and the maximum benefit, I believe that there is need for fundamental knowledge of business English on discussion.
First, domestic and foreign experts on the knowledge of business English Different studies in the Western context, the definition of business English, and foreign experts have different opinions. Domestic and foreign experts on the definition of business English, or the whole set is divided into three perspectives:
1 From the Business English English for specific purposes is a branch of the point of view, teaching business English is a concept and, therefore, business English as a branch of English for specific purposes, with a representative view is as follows:
(1 Business English English for specific purposes should be in the background and understand this is because the Business English English for specific purposes in various fields have important common features: needs analysis, syllabus design, curriculum design, materials selection and development. And the other English for Specific
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