吴越名酒齐聚水天堂 借力电视香飘百姓家(Wu Yue wines gathered in paradise in leveraging people Xiangpiao TV).docVIP

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吴越名酒齐聚水天堂 借力电视香飘百姓家(Wu Yue wines gathered in paradise in leveraging people Xiangpiao TV).doc

吴越名酒齐聚水天堂 借力电视香飘百姓家(Wu Yue wines gathered in paradise in leveraging people Xiangpiao TV) Wu Yue wines gathered in paradise in leveraging people Xiangpiao TV Home center introduces Suzhou economic column activities, marketing, marketing cases, advertising, investment, broadcast guide, contact us Wu Yue wines gathered in paradise in leveraging people Xiangpiao TV (2010-12-1) Sing a song of love is not shallow, but Wu Ji Mo Xi Yin ping. This kind of wine in the Yellow Wine ancient literati poets pen was famous, has a long history. Times change, and now rice wine has become the fastest growing variety in the liquor industry, with an annual growth rate of 20%. Suzhou has been the hometown of rice wine since ancient times, and many brands have been pouring into the market. And because of the strong intervention of Suzhou TV, it has created more than 6 wine consumption markets in Suzhou, occupying more than 70% of the market share in Jiangsu, and growing at a rate of 30% per year. Sand bar yellow - from wine is not afraid of alley deep to wine also frequently shouted In 2004, Zhejiang Yellow Wine leading enterprises Guyue Longshan began to invest in the CCTV advertising efforts, and for five consecutive years to become the China Yellow Wine ad marked the first, not only to sit the national Yellow Wine sales top spot in the Suzhou market also began to champion, while the Suzhou brand was stuffed in the Qing Dynasty excellent yellow sandbar hold high quality products, brand-name products Chinese signs are rarely the main sales market, the Yellow Wine where? The market at home, why cant you get a few? How to compete for the market through the modern media has become a top priority for Sha huang. In 2006, Suzhou TVs meticulous planning, excellent yellow sandbar began in Suzhou in the television media out of the first call, millions of advertising volume showed a gain courage. In order to ensure the effectiveness, Suzhou TV not only select the time resources, to ensure that the

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