2009年近阶段卷烟销售工作思路（Thoughts on cigarette sales in the near 2009）.docVIP

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2009年近阶段卷烟销售工作思路（Thoughts on cigarette sales in the near 2009）.doc

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2009年近阶段卷烟销售工作思路（Thoughts on cigarette sales in the near 2009）

2009年近阶段卷烟销售工作思路（Thoughts on cigarette sales in the near 2009） 2 according to the marketing and logistics work conference, to effectively do the steady increase in sales, * * Tobacco Monopoly Bureau (company) the sales work the last stage of cigarette. A review of main work since 2009, * * branch closely around the following aspects: 1, strengthen customer sales manager to visit efforts, strengthen customer management guidance. For the festival of cigarette sales decline in February this year, county strengthen customer manager visit efforts, in addition to the daily requirements of the customer manager plan to visit, in February 23rd to 28 of all customers area visited at least once, market information collection, cigarette business guide. 2, find the weak link, strengthen the promotion of foreign key brands. Combined with the actual county market, with the brand series as a breakthrough in the province Hongjinlong cigarette sales promotion, brand sales in the series will Hongjinlong customer manager appraisal, strengthen customer manager of the brand promotion guide, in order to promote the province to enhance the sales volume of tobacco. 3, grasp the point of growth in sales, good brand new listing promotion work. In the new year, gold brand HOYUN wolf wolf, Taishan, Mount Lu, the little panda listed on the occasion, strengthen customer manager visits to OTC incremental publicity as the goal, an important index will be brand new OTC rate as KPI customer service manager month assessment, improve the enthusiasm of the customer manager of the new brand cultivation. 4, real-time tracking, a guarantee of success rate. Affected by seasonal factors, current cigarette slower turnover, inventory increased, causing the customer to ignore or forget the order, in this regard, * * branch in addition to remind the customer manager to visit order, in the afternoon time, again by telephone tips, demand coverage reached 100%, to ensure the success rate of customer orders. 5, sale