analysis- consumer internet era have what value-（分析-消费者互联网时代有什么价值）.docVIP

Analysis: Consumer Internet era have what value? (Research papers Download News) With the catering business and related peripheral industries to provide Internet services more diverse and maturing, the degree of consumer acceptance of rising e-commerce, and its binding to food consumption and Internet applications more urgency It is far more than expected. ‘Voice of God’ consumer sent just the right lifeblood of business, in order to ‘hugely attendance’, you have to know clearly the needs of consumers, only know one is not enough, but also to explore the trends and causes of consumer behavior, the only way to continue to move forward in the upper hand. First, respondents The survey respondents (see Table 1) a considerable proportion of men and women to a second-tier cities (municipalities and provincial cities), taking into account the four-tier cities and towns residents educated categories also are involved. Income respondents to 3000-8000 yuan wage earners based, which fully reflects the public representative food consumption demand and popularity of this food consumption surveys. It is worth mentioning that the survey respondents 18-50 years of age accounted for 89.8%, bachelor degree or above accounted for 80% of the respondents, these two figures on the one hand is fully taken into account the current market consumers tend to have a relatively mainly highly educated workers. The other hand, the investigation of the present survey is web-based survey, a single channel is relatively related. Table 1 food consumption survey respondents BASIC (A) trace the origin, back to basics, basic services as the dominant factor Second, consumption habits In the choice of the restaurant, respondents valued factors were: dining environment, cuisine flavor, service levels, health and safety, the price level, word of mouth reviews, location and promotional information (Fig. 1). Environment, food and beverage products taste and service is fundamental comp