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high-end personal care, cosmetic specialty stores gold mine(高端个人护理、化妆品专卖店金矿)
High-end personal care, cosmetic specialty stores gold mine
Recent information emerging care in daily chemical industry, for many peers who look at, but they have also optimistic about the personal care category era, many local manufacturers are inflated to force transition date of termination, including the professional line of hair brands are also restructuring the terminal, they want to end the day of care fields slice. recently, King’s brand launched specifically for the cottage cosmetics specialty stores channel “cardamom group side” series of high-end shampoo and focus on in the future to look on the store’s channel business, looking for high profit growth point, while at inflated category is the category of complementary terminal channels, but also the needs of the modern consumer era supplies, and the future of the times, more and more categories segmentation, while also changing consumer demand. Today Nowadays, cosmetic market structure is changing consumer habits are changing, in this age category, who in changing consumer buying, what category is the idol of today’s consumers, who can seize the consumer needs, who is the winner. At this date the market competition, the brand after another, more and more subdivided category, channel access is also growing segmentation, which means a lot of brand manufacturers have introduced specific category above brands also seek “breakthrough” to seize that one of their own “cake market.” past “golden years”, the prevailing BONS Shulei P amp; G brands and foreign cosmetic super terminal “big war”, a sensation throughout the daily chemical industry, was Shulei through human wave tactics, as a terminal to terminal block promotion strategy to win the market, which means that the local personal care brands have great hope. From Shulei successfully seized after a certain market share, many veteran Japanese enterprise in Guangdong also seize market trends, rapid flow of operation of the market, such as Liang Chuang, Mi
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