hua yang lianzhong su- tv advertising online advertising to promote the growth of price（华杨lianzhong su -电视广告网络广告促进价格的增长）.docVIP

Hua Yang Lianzhong Su: TV advertising online advertising to promote the growth of price Research papers Download News: November 17 pm news, Hua Yang OurGame CEO Su said today that the television advertising price increases next year will cause advertisers after the loss, which will drive the growth of online advertising the same time, Su pointed out that the TV Radio is becoming the same with sexual media, the Internet will become the biggest beneficiaries of this trend. Today, rich media advertising trends fifth forum held in Beijing, Su said the same period in the Forum, the Internet has become China’s mainstream media has let a lot of qualitative change in the pattern of the industry, the importance of the Internet advertising has been “no arguing about . “ Su pointed out that some aspects of media literacy in the inertia of the understanding and application of digital media is scarce. “Survival of the fittest,” he said digital media is the integration platform, this platform can be found in the growth direction, “Now keep up the trend of the business will go wrong.” No. 61 according to the radio and television, all television advertising on the star to be 25-40% or more price increase this regard, some analysts pointed out that this will clean out the size of 12.6 billion share of advertising, the data showed that last year China’s Internet The overall scale of advertising only 170 billion yuan. Turning to the situation, the Soviet Union with the view that this initiative will be a significant number of advertisers from television “boom down.” He believes this will promote the growth of Internet advertising, the Soviet Union with respect, “radio and television in the unconscious to help us grow.” . Meanwhile, Su also proposed a self that “more scary” concept. Su said that television is losing its initiative to attract users attention to the ability to become like radio or sound the same with the background of the media, while in his view the I