explore the risks of international trade and cultural networks（探索国际贸易和文化网络的风险）.docVIP

Explore the risks of international trade and cultural networks Write papers network: Abstract: In the era of global economic integration, stimulate the cultural vitality gradually became active in the field of international trade, an important factor. Grasp of the international trade needs from a cultural perspective to interpret the value of goods, use and cultural values ??of unity, in essence, is the international trade of goods and cultural value of the exchange process; cultural differences is a major source of international trade and basis; cultural comparative advantage is to promote the growth and development of international trade the reality of power. Keywords: cultural differences in international trade and cultural risks in international trade activities, as people in the social and cultural practices, customs used in the formation of a values, ways of thinking and behavior patterns, it is in a ‘shared vision’ in the form of impact people’s transactions and consumer preferences, international trade, promote or restrict the production and consumption, therefore, international trade and culture are inextricably linked, and culture affect international trade, development of a fundamental factor, however, Looking at the existing mainstream trade theory, in dealing with international trade basis, the essence is from the labor, resources, products, technology and other purely economic factors to be described, almost no problems related to cultural endowments, nor the culture as a depth analysis of fundamental factors to the occurrence and development of international trade in the context of globalization, economic and cultural integration is increasingly inter-cultural influence on international trade more and more prominent. left the culture, we can hardly explain the phenomenon of many trade the occurrence and development, not to grasp the nature and operation rules of trade and therefore to study the cultural roots of international trade, internatio