企业实行价格促销后如何保证经销商利益（How to ensure the profit of the dealers after the price promotion）.docVIP

企业实行价格促销后如何保证经销商利益（How to ensure the profit of the dealers after the price promotion） In Japan Yilei assimilation products manufacturers today, facing the pressure of competition a Tiansheng day, in order to win in the competition and confrontation, the manufacturers have solved all the tricks, the price war is one of the key manufacturers tested. It can be said that Chinese enterprises and entrepreneurs is a penchant for price war is, as long as the enterprise sales situation is not satisfactory, whether 37 Ershiyilai a price war, but the enterprise continuous price behavior in bring benefits to the enterprise at the same time, we also see that, due to the manufacturers announced price after that, the dealer has a big stock price, this part of the inventory shall be according to the new price adjustment after shipment, plus Ts announcement of the price distribution of products, profits will have certain amplitude wave decline, therefore, although manufacturers are delighted, but for the dealer price war but most of them are hated, if not addressed, the manufacturers price cuts in pay a lot of effort, but found not been carried out effectively in dealers, and directly This led to a failure in the producer price war. For example, Lenovo launched the 2999 yuan price of the computer, because the product profit is not too much, many dealers put in the promotional activities greatly reduced, therefore, after the enterprise to effectively price war behavior in the implementation, to achieve a desired effect, a work is very necessary to do that is, after the implementation of the price reduction agency to take for the profit decline caused by fear, and want to try to put through a variety of measures to mobilize the enthusiasm of the dealer. 1, fill the difference We have already mentioned above, as previously announced price war behavior in manufacturers, distributors at all levels will have the size of the stock, after the implementation of the price adjustment behavior,