汉口银行的发展战略研究论文.doc

摘 要 把城市的信用社整合起来的，在此基础之上形成商业银行，如何使自身变得更为强大，是每一个城市商业银行最关心的问题位于全国100多个城市商业银行其存在的问题并找到了相应的对策来解决这些问题,也可以是其他城市商业银行作为参考，社会认知已经成为我市金融体系重要组成部分。但由于其本身的不足和外部环境的变化，发展速度越来越慢，缺乏对公司治理结构规范，严重制约了做大做强的目标。市场营销体系规范公司治理结构, 建立市场品牌, 建立战略联盟策略效率和速度的有机统一的全面发展, 而不仅仅是的历史,分析,核心任务战略导向的发展应该是效率和速度的有机统一的全面发展, 而不仅仅是的实际工作, Abstract The city credit cooperatives integrated, commercial banks formed on the basis of this, the eight itself how to become more powerful, is each city commercial banks are most concerned about the issue, Hankou Bank in the country more than 100 city commercial banks in the level, the existing problems and the corresponding the countermeasures to solve these problems, not only can make the development of Hankou Bank to accelerate, but also can be used as reference for the other city commercial bank development, have very strong representative. Like other city commercial banks in China, the Hankou commercial bank was born in a special historical background, to overcome the heavy historical burden, set the dispersion mechanism, many difficulties and poor infrastructure, low social awareness of, have certain contribution to the local economic development, has become an important composition part of the citys financial system. But due to its shortcomings and the external environment, Hankou Bank development more and more slowly, mainly in the following aspects, the lack of corporate governance norms, marketing consciousness is weak, no enterprise culture, all of these seriously restrict the realization the goal of bigger and stronger. Therefore, to improve the risk management system, enterprise culture, based on the system of marketing and resource guarantee system, standardize corporate governance structure, establish a market brand building strategic alliances strategy, a series of; to profit in the risk control, development and innovation; technical support; standardized management under the premise growth; to continuously improve the premise management quality, quantity and