《国际商务沟通》课件PPT 07 Cultural Rules for Establishing Relationships.ppt

Cultural Rules for Establishing Relationships Respect for Authority and the Structuring of Messages Power Distance and Symbols of Power and Authority Assertiveness versus Peacekeeping Recognition of Performance The Role of Social Contacts in Intercultural Business Ethical Considerations in Intercultural Engagements Types of Relationships Social relationship Personal relationship Business relationship Compensating relationship Familiar relationship Compatible relationship Respect for Authority and the Structuring of Messages Signals of Respect Positions of Authority Dress as Symbol of Authority Signals of Respect Nonverbal signals of respect can be obvious or subtle. Consider the Japanese bow In some cultures people of lower status kneel in front of superiors and authority figures. In most Western cultures younger people hold doors open for older people, subordinates open doors for superiors and men open doors to women. Positions of Authority In all cultures certain positions and professions enjoy a high level of authority. In many societies medical doctors have prestige In Asian societies teachers carry authority In many cultures authority figures are not to be interrupted when speaking, and their opinions carry a lot of weight. International business people need to distinguish tradition cultural behavior from “international” business behavior. Dress as Symbol of Authority Power Distance and Symbols of Power and Authority Geert Hofstede Culture with a smaller power distance are more horizontal, less hierarchical, and less authoritarian than are cultures with a high power distance The English-speaking and Northern European countries all have a power distance index of less than 40 points. Power Distance and Symbols of Power and Authority Tone and Behavior of Power and Authority Language as Symbol of Power and Authority Family and Societal Structures as Indicators of Power Tone and Behavior of Power and Authority The size and location of an office and t