跨文化传播视角下的新“韩流”分析——以《来自星星的你》为中心-an analysis of the new korean stream from the perspective of cross-cultural communication —— focusing on.docxVIP
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跨文化传播视角下的新“韩流”分析——以《来自星星的你》为中心-an analysis of the new korean stream from the perspective of cross-cultural communication —— focusing on
目录第1章绪论................................................................................................................11.1选题的背景及目的.........................................................................................................11.2研究现状............................................................................................................................21.3研究的思路和方法.........................................................................................................6第2章新“韩流”....................................................................................................72.1《继承者们》与新“韩流”......................................................................................72.2《来自星星的你》与新“韩流”............................................................................82.3新“韩流”与旧“韩流”..........................................................................................9第3章新韩剧:经典模式和纯化爱情..................................................................133.1“王子与灰姑娘”:新韩剧的叙事模式.............................................................133.2以爱情剧为主:新韩剧的主题内容....................................................................143.3突破跨文化传播的障碍:新韩剧与新“韩流”............................................18第4章新受众:年轻化与国际公民......................................................................214.1以中年女性为主:旧韩剧的受众群体...............................................................214.2年轻化与高学历化:新韩剧的受众群体...........................................................224.3国际公民:新韩剧受众的全球想象....................................................................25第5章新传播:视频网站与社交媒体..................................................................275.1从电视到网络:播出平台之变..............................................................................275.2网络字幕组:语言障碍的消除..............................................................................285.3社交媒体:病毒式传播的实现..............................................................................30第6章新“韩流”来袭对我国电视剧对外传播的启示......................................326.1倾力
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