对QQ体育娱乐群体现状调查与对策研究.docVIP

对QQ体育娱乐群体现状调查与对策研究 　　摘要:采用文献资料法、网络问卷调查法、网络视频访谈法、数理统计法、对QQ体育娱乐群体的管理现状、性质、社会效应进行了研究。分析了QQ体育娱乐群体发展的主要影响因素,进而从QQ体育娱乐群体形成和发展的动力机制入手,剖析这种新兴体育群体给我国社会体育事业所带来的各种机遇。研究结果表明: QQ体育娱乐群体的发展主要受个体(居民的余暇时间、文化水平、个人收入、体育活动需求)、社会(经济发展水平、体育发展规划与政策法规、体育社会化程度、社会环境和地方传统习惯)和自身建设(明确的目标、协作的意愿、良好的沟通、健全的规章制度、独立的自主权力、完善的经营管理、“领导”角色和网民的参与程度)三方面因素的影响和制约。它能有效的控制和改善我国网络疾病的发生率,提高网民身体素质、促进网民心理健康。能带来一种新兴的职业――网络社会体育指导员。 　　关键词:体育娱乐群体;QQ群;网络疾病;网络社会体育指导员;群众体育 　　 　　中图分类号:G80-05文献标识码:A文章编号:1004-4590(2010)03-0018-05 　　Abstract:This thesis uses the method of documentation,Questionnaire survey, Interviewing, Mathematic statistics .etc,studies the current situation ofmanagement, nature ,social effect of QQ physical entertainment community. It analyzes the main influencing factors of QQ physical entertainment community,and from the power mechanism of form and development belongs to QQ physical entertainment community, parses this new kind of physical community that brings variety kinds of opportunities for our social physical enterprise. The result of the research show that : QQ physical entertainment community is influenced and restricted by three factors which are individual(citizens spare time, educational level, personal income ,demand for physical activities ),society(the level of economic development and the development planning of physical, legislation of policy, and the degree of physical socialization,social environment and local traditional customs.),the last is self-building (clear objectives, cooperation intention, well communication, sound rules and regulations, the right for independent, perfectmanagement ,the role of “leader” and degree of participation of netizen). It can effectively control and improve the incidence of our network disease and improve netizenphysical quality,promote mental health. It will bring a new kind of career-Internet social physical instructor. 　　 　　Key words: physical entertainment community;QQ group;Internet disease;Internet social physical instructor; public physi