浅谈我国农产品包装存在的问题及对策分析.docVIP

本科生毕业论文（设计） 题目：浅谈我国农产品包装存在的问题及对策分析 系 部 经济与管理学院 学科门类 经济学 专 业 经济学 学 号 0806111129 姓 名 谢传维 指导教师 李道芳、邓苠苠 2012年5月15日 浅谈我国农产品包装存在的问题及对策分析 摘 要 当今社会，随着经济的发展和社会的进步，农产品市场竞争日趋激烈，农产品包装已成为刺激消费、扩大销售、产品增值的关键因素，成为促进经济发展、社会进步和提高人民生活质量密切相关的重要措施。包装的好坏，包装技术水平发展的高低，直接关系到农产品能否完好无损地到达消费者手中，也将直接影响着食品的安全和人们的健康，更加关系到农产品的竞争力和市场前景。文章从农产品包装市场核心竞争力着手，通过对现代包装技术在农产品销售中的应用前景和农产品包装存在的问题进行分析，同时与国内其他行业包装成果和国外先进的农产品包装技术进行比较，探讨我国农产品包装技术的未来发展对策，给出解决农产品包装未来的发展方面的几点建设性意见，希望达到促进农产品包装产业发展和稳定农业基础地位的目的。 关键词：农产品 销售 包装 食品安全 绿色贸易壁垒 ABSTRACT In modern society, with the economic development and social progress as well as the fiercer competition of agriculture production sales. The packaging of the agriculture production has become the essential element to stimulate consuming, to expand sales and increase the value of the production. In addition, it has become one of the important measures which closely related with boosting the economy, helping the social progress and improving people’s living condition. The packaging and its technical level will closely related to whether the agriculture products can be delivered completely to the consumers, and directly influence the food safety and people’s health, even more related to competition and its market prospect. This article will start from the core competitiveness of the agricultural products packaging market, with some analysis of modern logistics and packaging technology in the sales of agricultural products as well as the comparison with the advanced packaging technology of foreign countries, to find out the problems of agricultural packaging design and explore future developmental prospects of China’s agricultural products packaging technology, thus to lead the right direction of the development of the agricultural products and occupy the market contribute as much as possible. All of these will help to reach the purpose