《解放日报》上海世博会会展报道研究-新闻学专业论文.docx

I I 摘 要 摘 要 世博会素有“经济、科技、文化领域的奥林匹克”之称,是世界各国展示其社会、 经济、文化、科技成就和发展前景的盛会。2010 年上海世博会是继 2008 年北京奥运会 之后在中国发生的又一全球性盛会，国内外媒体聚焦这一盛事。 上海作为举办世博会的东道主，当地媒体报道上海世博会具有得天独厚的地理优 势，其报道更集中更持续。创刊于 1949 年 5 月 28 日的《解放日报》是中共上海市委机 关报，隶属《解放日报》报业集团，是上海最具权威的主流媒体，是了解上海政治、经 济、社会最新状况的第一选择。《解放日报》从上海世博会倒计时 900 天就开始对上海 世博会进行新闻报道，但是没有形成集中之势。2010 年 5 月 1 日至 10 月 31 日上海世博 会开幕期间，《解放日报》对上海世博会进行了战役性报道，利用多种新闻形式对 184 天的会展进行了新闻报道，并积极围绕世博主题“城市，让生活更美好”进行报道，做 到“有声有色”。 本文主要研究《解放日报》上海世博会会展报道。文章分三部分进行研究：第一章 为《解放日报》上海世博会会展报道的叙事主题，主要从其叙事主题和呈现方式上进行 分析。第二章为《解放日报》上海世博会会展报道的叙事角度。第三章为《解放日报》 上海世博会会展报道的叙事策略。 关键词：上海世博会 《解放日报》 叙事主题 叙事角度 叙事策略 II II Abstract Abstract The World Expo, which is known as “the Olympic of economic, technological and cultural fields”, is a pageant for the countries in the world to showcase their social, economic, cultural, scientific and technological achievements and development prospects. Following the Beijing Olympic 2008, the Shanghai World Expo 2010 is another global event that takes place in China, which draws international media focus. As a host, Shanghai media has a unique geographical advantage and the coverage of Shanghai World Expo will be more focused and more sustainable. The Jiefang Daily, which is launched in May 28 of 1949, is the official newspaper of the CPC Shanghai Municipal Committee, under the Jiefang Daily Press Group, is the most authoritative of the mainstream media in Shanghai, and is the first date of choice to understand the political, economic and social situation of Shanghai. The Jiefang Daily started in news reporting to the Shanghai World Expo from the 900 days countdown, but did not focus on the potential formation. The Jiefang Daily had a battle meaning of the report on Shanghai World Expo from a different perspective, using variety of news forms to give a news coverage of 184 days’ exposition, and actively around the Expo theme of “Better City, Better Life”, to ensure the news propaganda achieve impressive publicity, after the opening of the Shanghai W