城市社会养老机构的经营模式探讨-工商管理专业论文.docxVIP

摘 要 摘 要 早在 1870 年，工业革命之后经济腾飞的法国，60 岁以上人口达总人 口的 12％，成为世界上第一个步入老龄化社会的国家。随之，瑞典、挪 威、丹麦、荷兰、比利时、英国、美国、德国、日本等五十多个国家也相 继进入年龄化社会。二十世纪八十年代之后，随着改革开放带来的国民经 济的巨大发展，我国人口老化的步伐加速推进，到 2000 年，全国 60 岁以 上人口占总人口的 10％，全面进入老龄化。人口老龄化，已成为世界人 口结构发展的必然趋势。 随着越来越多的人进入老年期，老龄化所带来的问题与面临的困境亦 日益显现。其中，老年人的养老问题，更是不容忽视的重要问题。本文阐 述了目前我国养老机构的现状和存在的问题，分析了养老机构社会化的必 要性，同时借鉴国外一些国家的做法和较成功的实例，根据组织管理、市 场营销、战略管理理论，探讨了社会养老机构的经营管理模式及相关扶持 政策和融资渠道。在此基础上，进一步对厦门的老年情况、养老机构状况 以及社会化养老机构的市场需求进行分析，探索适合厦门地区情况的社会 化养老机构的经营模式。 本文的主要结论是:在目前我国政府还没有足够的经济实力和完善的 社会保障体系的情况下，利用社会力量开办养老机构是必要的。养老服务 是一个风险较高、投资回收期较长的行业，它需要全社会的理解和支持。 同时，也应该看到，在政府相关政策的扶持下，运用现代管理理念经营适 合市场需求的养老机构是可盈利和可持续发展的。 关键词：人口老龄化；养老机构；社会化经营 Abstract Abstract In 1870, France became the first stepped into the aging society after the industrial revolution time in the world based on the population over 60 years old is 12% of its total population. In succession, there are more than 50 nations, such as Sweden, Norway, Denmark, etc., entered into the aging era. From the 1980s, especially with the initiation of the reform and opening-up driven, our country economy had gained great development, and people’s standard of living step up. However, the pace of aging has been speeded up. By 2000, the amount of elderly over the age of 60 accounted for 10% of the total population in our country and our nation entered into aging era. All those show the aging of the population becomes a protruded problem for social development, and elderly support becomes an important problem that can’t be ignored. The current situation and dilemma of our country’s elderly support organization and the necessity of organization being socialized are analyzed in this paper, and based on examples from some foreign countries and some more successful cases, and the knowledge of organization management, marketing, strategic theory, the management mode, the relevant support policies and the financing channels of the urban social elderly support organization are discussed. Then, according to the situation