垂直电子商务平台引擎系统研究与设计-计算机应用技术专业论文.docxVIP

垂直电子商务平台引擎系统研究与设计 摘 要 电子商务的发展改变了市场竞争规则，企业可以利用新技术创新商务模式，突破现 有资源局限，培育新的业务能力，发掘新的效益增长点，减少流通环节，降低商业运作 成本，提升企业的核心竞争力。在我国电子商务发展与实践过程中，电子商务的模式也 在不断的演进, 垂直电子商务模式是近年发展出的一个新的电子商务模式，是服务于某 一个行业或者领域的电子商务，具有专业化、个性化的特点。 结合我国电子商务发展状况，从交易对象的角度，对电子商务模式进行了创新，提 出了新型的垂直电子商务模式—B2B2C 电子商务模式，该模式不仅能快速有效的整合行 业资源，拓展企业营销渠道，减少商品销售环节，提高企业核心竞争力，还能帮助销售 商寻找货源，搭建 B2C 电子商务平台，让更多人实现创业梦想。设计开发了垂直电子商 务平台引擎系统，系统可以根据不同行业的业务需求，借助系统模型服务和模板服务， 快速地创建应用于不同行业的垂直电子商务平台。采用白盒测试、链接测试、安全测试 和第三方软件 Mi cr osoft Web Appli cat i on St r ess Tool 对系统性能进行了测试，测试 结果表明，系统达到设计要求，实现了预期目的，并已投入到商业应用。 垂直电子商务平台引擎系统可以广泛的应用到不同行业和领域，使企业能以较低的 成本快速整合、创建网络销售渠道，满足企业实施电子商务过程中多方面的需求，对中 小企业的发展具有重要意义。 关键词：B2B2C；电子商务模式；电子商务平台引擎 I VERTICAL E-COMMERCE PLATFORM ENGINE SYSTEM RESEARCH AND DESIGN ABSTRACT With the development of electronic commerce, the rules of market competition have changed. By using new technology, enterprises can create new business model, beyond the current resource constraints, develop new business capabilities, explore new growth points, reduce the circulation, reduce business operating costs, and enhance business core competitiveness. In China, e-commerce models have evaluated with the development and practice of e-commerce. Vertical e-commerce models are a new model to e-commerce, which services to a certain industry or particular area, and its features are professional and personalization. Combined with e-commerce development in our country, an innovative e-commerce model was proposed from the perspective of trading partners. The new vertical e-business models, B2B2C e-commerce model, were proposed. This model can not only integrate industry resources fast and effectively, expand marketing channels, reduce product sales cycles, improve their core competitiveness, but also can help vendors find sources of goods, build a B2C e-commerce platform, allow more people to realize their business dreams. Vertical e-commerce platform engine system was designed and developed .The system can create vertical e-commerce platform quick