莱州房地产市场简析.docVIP

PAGE 莱州市·滨海公馆网络调研报告 目录 环境部分 一、环境概况························································2 1、行政区划·······················································2 2、人口与经济····················································3 3、历史文化底蕴··················································4 二、城市功能板块划分···············································5 1、城市功能板块划分··············································5 2、主城区功能板块划分············································6 三、城市规划·······················································6 1、城市发展概况···················································6 2、城市规划发展方向···············································7 3、城市远近景规划目标··············································8 四、环境结论······················································11 第二章 市场部分 一、莱州市房地产市场概述··········································12 二、莱州房地产市场综合分析·········································13 三、莱州房地产市场分析结论········································15 第三章 项目部分 一、三山岛概况····················································15 二、滨海公馆区位··················································16 三、滨海公馆项目规划··············································16 四、项目分析结论···················································18 第一章 环境部分 环境概况 1、行政区划 莱州市地处山东胶东半岛西北部的莱州湾畔，濒临渤海，内陆与烟台、青岛、潍坊三座中等城市相邻。面积1878平方公里。拥有108公里的海岸线。辖11镇、5个街道办事处，1040个村(居)委会。先后获得全国科技进步先进国家卫生城市、全国文化先进地区、全国环保模范城市、全国园林绿化先进城市等多项荣誉称号。1988年，莱州市被国务院批准为山东省计划单列市，同年被列为沿海对外开放城市。 莱州市属北温带季风区大陆性气候，四季分明，气候宜人。境内风光绚丽多姿，自然资源丰富。现已发现各类矿产资源30多种，可供开发的有黄金、滑石、菱镁石、大理石、花岗岩、莹石、卤水、石墨以及铁、银、铜等。其中，黄金储量约占全国的六分之一；卤水可开采储量3.3亿立方米，居山东省之首；大理石、花岗石储量3.8亿立方米；滑石、菱镁石储量居全国第二位，出口量约占全国出口量的一半以上。可供开发的浅海面积150万亩，滩涂总面积15万亩，盛产鱼、虾、蟹、贝、藻类等海产品200多种。 城市交通便利，基础设施完备，威乌高速公路、大莱龙铁路贯穿全境，国家一级开放口岸莱州港年吞吐能力达到1000多万吨；在全国率先实施了“现代化生态型水系联网规划”，完成了城乡电网扩容改造工程，境内水、电等资源供应充足。 2、人口与经济 目前整个莱州市总人口达86万人左右，其中城市人口30万，流动人口可达3万余人。男女性别比101∶100。人口出生率4.89‰，死亡率7.23‰，自然增长率-2.34‰。 莱州的综合经济实力位居全国同类县市前列，2007年莱州市GDP总量达到340.2亿元，其人均生产总值达到39549元。 近年来，莱州市经济社会呈现出又好又快的发展态势，带动了城市居民收入稳定增长，促进了消费层次不断升级。2007年，该市城市居民人均可支配收入达到14537元，同比增长12.1%。其中，工薪收入1216