广告传媒赠品管理系统设计与研究-软件工程专业论文.docxVIP

摘 摘 要 本文根据目前市场的促销活动活跃以及赠品管理混乱现状，针对广告传媒公 司的实际情况，为其设计了一套广告传媒公司赠品管理系统。管理系统是由管理 者与管理对象组成的并由管理者负责控制的一个整体。通过建立采用C／S结构的 销售终端和采用B／S结构的远程服务端实现信息的共享，运用web Service技术 实现数据信息的交互，具体的数据库服务器和WEB服务器的数据交互以及如何 建立数据库、通过网络实现数据的实时传递查询等功能，由Web表现层框架 ASP．NET MVC Framework、依赖注入工具UNITY、工作流框架Windows Workflow、数据持久层ORM框架ENTITY Framework等开源框架和类库来实现。 同时，对于广告传媒公司分工不同以及各种突发的实际情况，我们对其具体 问题进行了调查分析，从人性化角度对管理系统的扩展性和重组性做了一系列的 评估实验，不断的完善，更增加了该系统的扩展性和重组性，以应对不断变化的 市场形势和用户需求。使该管理系统能得到更科学化的管理、更合理化的操作、 更系统化的整合。 【关键词】广告传媒赠品管理信息交互web Service技术 【论文类型】应用研究 AbstractBased Abstract Based on the current market activity，as well as gift promotions chaotic management,the status quo，against the actual situation of advertising media companies，to design a set of advertising media companies，gift management system． Management system is composed of managers and the managed object by the manager responsible for the control of a whole．We will be a wide range of network technology throughout the entire management system which，through the establishment of use of C／S structure of-sale terminals and use of B／S structure of the remote server for network sharing of information，Web Service using interactive data and information technology，the specific database server and WEB server data exchange，as well as how to establish database of real·time data through the network functions such as pass—through query，from the Web presentation layer framework for ASP．NET MVC Framework,Dependency Injection tool for UNlry，a workflow framework for Windows Workflow，data persistence layer framework ENTITY Framework and other open—source ORM frameworks and libraries to achieve． Meanwhile，the advertising division of media companies and a variety of contingencies in different realities，we conducted a survey of its analysis of specific issues，from the humane point of view management system scalability and re-assess the nature of doing a series of experiments，continuous better and increase the scalability of the system and restructuring，SO as to respond tO