海盾公司技术创新实践与优化-工商管理专业论文.docxVIP

ABSTRACTChangsha ABSTRACT Changsha Xiangji—Hiden Technology Co．，Ltd．(Hereinafter shorted for“Hiden”1 is a small—scale electronics company separated from its parent company in 2001．In the first—step phase，the company doesn’t has unique resource advantage，or enough accumulation of funds，market channels and production scale．Therefore，the mainly strategic choice of Hiden is providing individual methods for product solution in the subdivided market．Additionally,Hiden should Centralizing the limited resources to achieve its own market value through the difference and technology innovation of the products．In the condition of such strategic choice，the innovation strategy will become a determinate factor whether the enterprise can achieve the survival，development，expansion and long—lived．This is also an important task that the decision．makers faces in Hiden now． Viewing from enterprise management，the author of the paper dose some research on the theory for technology-innovation and makes creating strategy adapting to Hiden in the method ofanalyzing me market and innovation environment outer business sphere．In the end，the author makes summarize lots of useful experiences and rules from theyear practice．This theory will be used as the guide line to the next step for the company and as the reference for the fellow traders． Focusing on the technology innovation form and the strategic choice， The paper analyzes the form and condition of innovation．Then acuminates many samples that make Hiden achieves rapid and stable development through me technology innovation in the recent 6-year． Those researches show that the small or medium—size enterprises should make their technology innovation in accordance with the market and the omer omer condition，Another,the company should choose varied technology innovation strategies in the different periods in order to make further continuous． alternative and systematic innovat ion．The third，Every enterprise should protect and make good use of