财务报表分析与证券投资研究报告 .pptxVIP

财务报表分析与证券投资;The Father of Accounting-Luca Pacioli (1445-1517);学过财务报表分析课程的请举手;Dow Jones Industrial Average 1930-2002;DJIA, NASDAQ 1990-2002;Back to Square One: DJIA 1998-2002;D or Dot.bomb-NASDAQ 1998-2002;9、我们的市场行为主要的导向因素，第一个是市场需求的导向，第二个是技术进步的导向，第三大导向是竞争对手的行为导向。七月-21七月-21Tuesday, July 20, 2021 10、市场销售中最重要的字就是“问”。05:15:4205:15:4205:157/20/2021 5:15:42 AM 11、现今，每个人都在谈论着创意，坦白讲，我害怕我们会假创意之名犯下一切过失。七月-2105:15:4205:15Jul-2120-Jul-21 12、在购买时，你可以用任何语言；但在销售时，你必须使用购买者的语言。05:15:4205:15:4205:15Tuesday, July 20, 2021 13、He who seize the right moment, is the right man.谁把握机遇，谁就心想事成。七月-21七月-2105:15:4205:15:42July 20, 2021 14、市场营销观念：目标市场，顾客需求，协调市场营销，通过满足消费者需求来创造利润。20 七月 20215:15:42 上午05:15:42七月-21 15、我就像一个厨师，喜欢品尝食物。如果不好吃，我就不要它。七月 215:15 上午七月-2105:15July 20, 2021 16、我总是站在顾客的角度看待即将推出的产品或服务，因为我就是顾客。2021/7/20 5:15:4205:15:4220 July 2021 17、利人为利已的根基，市场营销上老是为自己着想，而不顾及到他人，他人也不会顾及你。5:15:42 上午5:15 上午05:15:42七月-21 ;The Three Major Stock Exchanges;The Regulator of U.S. Stock Market;The Current SEC Commissioners ;Who Issue American Accounting Standards?;International Accounting Standards;“Big Four” International Accounting Firms;中华人民共和国证券监督管理委员会 (Chinese Securities Regulatory Commission);Number of Stocks at Shanghai and Shenzhen stock exchanges;Amount of Capital Raised Through Stock Markets;Market Capitalization;Market Size relative to NYSE;Market Performance;Profitability of Chinese Listed Firms: 1992-2004;ROE; Stock Market Capitalization/GDP(%) ;Share types in China;;Share Structures of Chinese Listed Companies (December, 2001);Large Shareholder expropriation of minority shareholders/Tunneling An Example, Jiang, Lee and Yue, (2005);;China’s Stock Market: A ten-year perspective;The Users of financial statements;课程结构;Perspectives of This Course;Earnings Management: Rao, Teoh, Wong, Review of Accounting Studies, 1998;Earnings Restatements – Min Wu, HKUST;;;;Accounting-based Valuation;Accounting-based Valuation-2;How Important is Accounting Information?;How Important is Accounting Information?