浅谈团购网站发展现状与问题——以美团网为例.pdfVIP

浅谈团购网站进展现状与 问题—— 以美团网为例 摘要 随着电子商务经济进展模式的兴起与进展，各类电子商务进展形式的网站层出不穷，团 购网就是其中进展情况比较好的一种类型。而在团购网进展方面，依照我国当前的团购网站 进展来看，以美团网等为代表的饮食类团购网站正以极为迅猛的进展态势，迅速占据饮食 电 商市场，并且在我国饮食消费文化里面掀起一场团购之风。这种社会背景之下，对于团购网的 研究成为了社会各界所共同关注的话题。然而在我国团购网进展的道路上，由于本身基础薄 弱，加上团购网进展时间尚浅，以及我国团购网进展的各方面制度建 不够完善等情况，促使 我国团购网站进展存在着诸多问题亟待我们解决，本论文正是以此为背景以美团网为案例， 对我国团购网的进展进行综合论述，并探讨我国团购网站进展现状，从而一一分析出我国团 购网站进展存在的 问题，并针对性提出解决对策，从而有效促进我国团购网站的良好有序进 展。 关键词 ：团购网；电子商务；美团网 Abstract With the rise and development of e-commerce economic development model, the development of various types of e-commerce sites in an endless stream, buy network is one of the better development. In the group purchase network development, in accordance with Chinas current group purchase website development, diet group purchase website mission to the United States as the representative of the network is extremely rapid development momentum, quickly occupy the food business market, and set off a group purchase wind in our country food consumption culture inside. Under this kind of social background, the research on the group buying network has become the topic of common concern of all circles of society. However, in the development of group purchase network in China on the road, because of their weak foundation, plus the group purchase network development time is still shallow, and the development of network group purchase in China in all aspects of system construction is not perfect, and promote our group purchase website development there are many problems for us to solve, this thesis is based on this background to the United States Group as a case, this paper discusses the development of the group purchase network in China, and to explore the status of group purchase website development in China, and analyzes the development of Chinas existing group purchase website, and put forward