从翻译功能分析酒店宣传册的英译.docxVIP

从翻译功能分析酒店宣传册的英译 摘要：酒店宣传册作为酒店对外宣传的重要材料，其英译的目的是准确地向目标读者传递信息，同时确保译文读者在摄取信息时不遇到障碍。为实现这一目的，译者应从目标读者的思维习惯、社会文化背景以及接受心理出发，充分发挥主观能动性，而不是拘泥于原文逐字逐句地对译。本文从目的论角度出发，指出在酒店宣传册的汉英翻译过程中，译者可根据所要实现的文本功能适当采取直译、增添、删减及逻辑重组的翻译策略，使译文清晰易懂，从而实现酒店对外宣传的目的。 关键词：翻译；酒店宣传册；汉英翻译 abstract：Hotel brochure is an important material for hotel publicity, its purpose of English translation is to accurately convey information to target readers, while ensuring that the target readers do not encounter obstacles when taking information. To achieve this goal, the translator should give full play to subjective initiative from the habit of thinking, social and cultural background and acceptance psychology of the target reader, rather than stick to the original word for word translation. This paper from the perspective of Skopos theory, pointed out that in the process of Chinese English translation of hotel brochures, the translator can according to the text function appropriate for literal translation, addition, deletion and recombination of the logic of translation strategy, make the translation clear and understandable, so as to achieve the purpose of publicity hotel. Key words: translation; Hotel Brochure; Chinese English translation  目 录 TOC \o 1-3 \h \z \u 1 Introduction 3 2 Theoretical Framework of the Skopos Theory 3 2.1 Brief Introduction to the Skopos Theory 3 2.2 Translation Brief of the Skopos Theory 5 2.3 Three Rules of the Skopos Theory. 8 2.4 Text Classification 9 3 Profile of Hotel Brochures 11 3.1 General Survey of Hotel Brochures 11 3.2 The Basic Ingredients of the Hotel Brochures 12 3.3 Functional Analysis on Hotel Brochures 12 3.4 Problems in C-E Translation of Hotel Brochures 13 3.5 Causes of Errors 14 4 Conclusion 15 Reference 15 1 Introduction The hotel profile is a promotional material made by a hotel to introduce hotel information and promote hotel services. It usually appears on the front page of hotel brochures or hotel website, and belongs to