高职院校电子商务英语活页教材改革研究.pdfVIP

第卷第期船舶职业教育教学改革

116

Vol.11,No.6SHIPBUILDINGVOCATIONALEDUCATIONTeachingReform

DOI:10.16850/j.cnki.21-1590/g4.2023.06.011

高职院校电子商务英语活页教材改革研究

茅和华

沙洲职业工学院，江苏张家港215600

摘要：活页教材以其灵活性和新颖性在高职院校人才培养中得到广泛应用，对电子商务英语课程进行

活页式教材改革，能有效增强教材的针对性和灵活性，为实施个性化教学、分层教学等教学改革提供支

持。通过研究高职院校电子商务英语现有教材中存在的不足，论述对高职院校电子商务英语进行活页教材

改革的价值，提出高职电子商务英语活页教材改革的对策，为高职电子商务英语活页教材的创新发展提供

参考。

关键词：高职院校；电子商务英语；活页教材；改革

中图分类号：G714文献标识码：A文章编号：2095-5928（2023）06-35-04

ResearchontheReformofLoose-leafTextbooksofE-commerce

EnglishinHigherVocationalColleges

MAOHehua

ShazhouProfessionalInstituteofTechnology,Zhangjiagang215600,China

Abstract:Loose-leaftextbookshavebeenwidelyusedinthetrainingoftalentsinhighervocationalcollegesfor

theirflexibilityandnovelty.Thereformofloose-leaftextbooksforE-commerceEnglishcoursescaneffectively

enhancethepertinenceandflexibilityoftextbooks,andprovidesupportfortheimplementationofteachingreforms

suchaspersonalizedteachingandhierarchicalteaching.Thispaperdiscussesthevalueofreformingtheloose-leaf

textbooksofE-commerceEnglishinhighervocationalcollegesbystudyingtheshortcomingsoftheexisting

textbooksofE-commerceEnglishinhighervocationalcolleges,andputsforwardthecountermeasuresofreforming

theloose-leaftextbooksofE-commerceEnglishinhighervocationalcolleges,soastoprovidereferenceforthe

innovationanddevelopmentoftheloose-leaftextbooksofE-commerceEnglishinhighervocationalcolleges.

Keywords:highervocationalcolleges;E-commerceEnglish;loose-leaftextbooks;reform

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