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-《电子商务》实训任务书.pdf

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个人收集整理勿做商业用途

《电子商务》

实训任务书

适用专业____市场营销_________

制订者________戴远泉_____________

制订日期________2011。2______________

个人收集整理勿做商业用途

项目一、理解电子商务·····················································································3·

任务1。1信息收集与市场调研····································································3·

任务1。2网上竞拍（C2C模式）································································3·

任务1。3网上购物（B2C模式）··································································4·

任务1.4在淘宝网创建网上商店（B2B模式）·················································5·

项目二、电子商务网站的策划············································································6·

任务2.1B2C电子商务网站策划报告·····························································6·

任务2。2B2B电子商务网站策划报告····························································6·

项目三、电子商务网站建设···············································································7·

任务3。1B2C电子商务网站结构设计····························································7·

任务3.2购物车的设计与实现······································································8·

任务3.3订单的设计与实现·········································································9·

项目四电子商务网站的运营与维护·····································································9·

任务4。1域名注册、服务器的选择、网站的推广············································9·

任务4。2数字证书的使用··········································································10

项目五电子商务盈利分析·················································································11

任务5.1分析某B2B网站的盈利模式·····························································11

任务5.2分析某B2C网站的盈利模式·····························································11

任务5。3分析某C2C网站的盈利

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