2014高考英语二轮阅读微技能训练9z—广告类.doc

第九节 广告类试题 I. 广告类文章的特点 高考广告类短文贴近学生生活，如学习、旅游、保健、购物、招生、招聘、餐饮、网络交流等。这类短文的特点有以下几点： 1．篇幅短小，形式灵活，信息量大。无论整篇广告还是数则小广告，都很短小精悍，但其中的信息可能较多甚至较为纷繁。 2．用词和句法简练。广告用词简单，句法以简单句为主，目的是为了让读者一目了然，很快捕捉到信息。 3．专有名词和缩略词多。广告涉及的商品和活动以及人物等经常以专有名词出现，而时间、地点等经常以缩略词出现。 4．生词多而且没有中文注释。广告领域众多、涉及面广，因此会有生词，但往往不影响阅读。 [Example 1] WELCOM Welcome to Windsor Castle, the oldest and largest occupied castle in the world. Windsor is one of the official residences（住所）of the Queen, who sometimes stays here. Audio tours Free audio tours are available on leaving the Admission Centre at the start of your visit. There is a descriptive audio tour for blind and poor-sighted visitors. Guided tours Visitors can explore the history of the Castle through a tour of the Precincts with an expert guide. Tours depart at regular intervals throughout the day from the Courtyard and finish at the entrance to the State Apartments. Visitors with children For those visiting with children, a special family tour and various activities are offered during school holidays and at weekends. Please note that, for safely reasons, pushchairs are not permitted in the State Apartments. However, baby carriers are available to borrow. St George’s Chapel Visitors arriving at the Castle after 15:00 from March to October are advised to visit St George’s Chapel first before it closes. Shopping Shops offer a wide range of souvenirs designed for the Royal Collection, including books, postcards, china, jewellery, and children’s toys. Please ask at the Middle Ward shop about our home delivery service. Refreshments Bottled water can be purchased from the Courtyard and Middle Ward shops. Form April to September ice cream is also available. Visitors wishing to leave the Castle for refreshments in the town may obtain re-entry permits from the castle shops. Eating and drinking are not permitted in the State Apartments or St George’s Chapel. Photography and mobile phones Non-commercial photography and filming are welcomed in the Castle. Photog