Winners special recruitment of marketing professionals marketing plan Documentary.doc

 PAGE \* MERGEFORMAT 17 ‘Winners special recruitment of marketing professionals’ marketing plan Documentary Marketing planning job fairs are relatively unpopular areas of the industry, and medical health care products, food, beverage and other fast moving consumer goods or household appliances such as hot compared to the marketing industry, the recruitment will be the small size of the market, the output value is also low, not high degree of social concern, the impact will be weak. It is because of this, recruitment will be the market is a lack of marketing talent, marketing theory and methods are also lacking, despite the marketing from the nature of Shang Yan are intertwined, but隔行如隔山 , every industry, marketing ideas and how to do this is still very big difference. Now I was the Zhitong, director of the talent market planning, leadership planning team, planning a job fair will be the brand sorting out, briefly written, and communication with everyone. Planning Background: In 2004, the State Ministry of Personnel announced by the national talent market demand for posts and tables show: Marketing professionals nationwide aggregate demand first. Dongguan Municipal Labor Bureau in November 2004 announced the number of vacant posts in: Marketing professionals top two, the month gap in absolute position of 98612 people. Zhitong talent market in their own statistics, in 2004 demand for posts and columns Ranking the top three positions in marketing, demand accounts for about 10% of the total number of posts, of which about 20000, Dongguan, marketing positions in the overall demand for second place. Based on the above data analysis, we expect bold and the Pearl River Delta in 2005 demand for business-to-sales personnel will reach a climax. To this end, a resolute decision Zhitong marketing management center 5 Yue 29 Ri (Zhou Ri) host an event marketing, talent recruitment, and recruitment will be conducted vigorously packaging and promotion, made a fight for infl