A short step that thousands of miles - reseller channel to extend the depth.docVIP

 PAGE \* MERGEFORMAT 11 A short step that thousands of miles - reseller channel to extend the depth From the current point of view, China’s domestic three, four show the huge potential market, the dealer provides a stage to show their value. This retailer is faced with tremendous opportunities and challenges: The liquor industry, for example, the Chinese wine three or four large market capacity, and unlimited potential and attractive. Thanks to the rapid development of China’s overall economy, but also benefited from the continuous advance of China’s urbanization. In recent years, China’s urbanization process accelerated development of small towns have sprung up, which brought not only new spending power, but also a new concept of consumption into the city the majority of the three or four markets, which accelerated the three , four markets. Meanwhile, China is speeding up behind the efforts to support rural areas, rural power grid renovation, promote the construction of new countryside, have made the face of rural areas will play a huge change, rural consumption, consumer attitudes are also able to markedly improved. in Zhejiang, Jiangsu, Guangdong and other developed areas, small towns, rural areas have not less spending power of urban consumption. In the increasingly demonstrated the potential of three or four markets in front of liquor dealers can have a greater space, more opportunities to be developed. Can be said that three or four markets is the traditional liquor dealer base. A lot of dealers are from three or four markets started in with the new channel of these “foreign monks” to gain the competitive advantage inherent. This is shown in three points. First, the liquor dealers in the local community has good relations and resources, and government agencies, community groups maintained a great relationship. In three or four markets, these personal connections and social resources for the competition is critical. Second, the liquor dealers in the r