Agents on what basis to shop for you cooperate-.docVIP

 PAGE \* MERGEFORMAT 21 Agents on what basis to shop for you cooperate? The current pattern of competition in the cosmetics industry is the third world, the upstream is that downstream manufacturers store, factory to dealer pressure tasks to return to the Rules of agent store to put unreasonable demands, agents folders between two dates end in disappointment it worse. Advantage of the vast majority of terminal makeup brand manufacturers, to take direct co-operation with the store bypassing brokers, agents of the status of unprecedented challenges, almost to a ‘marginal’ level. Beishou manufacturers and stores have been respected has become a thing of the agents, the original all-powerful agents gradually fell into decline. Some could not find a trace of some has been diverted, the agents had been bullied at two multi-difficult situation. Superior domestic brands are not the direct and agency co-operation of the terminal market, brokers agents vulnerable they lack the small lack of competitiveness of the brand, not only can not help the agent development has become the agent of the fetters. As agents in the fierce competition to find their own place out of the vicious circle of low-level competition in the cycle it? Background analysis: the upper reaches of cosmetics manufacturers are also facing fierce market competition, washing across the country by a few million cosmetic manufacturers, these manufacturers varies a great disparity in strength and large enterprises with annual turnover Jige Yi to dozens of million small businesses with annual turnover of several million to tens of millions between the two. There are a lot of small manufacturers do not abide by the rules to disrupt the market order, brand imitation copy of large enterprises producing paradoxical walking a fine line of products, followed by big business against big business behind the interests of survival, to the shoddy products at a lower discount for the goods to the stores, cosmetics indu