Decline in raw materials- The detonation of appliance stocks a powder keg.docVIP

 PAGE \* MERGEFORMAT 6 Decline in raw materials: The detonation of ‘appliance stocks’ a powder keg 2009 Frozen year has just opened, air-conditioning manufacturers and distributors to usher in the days of the amount of inventory. Clearly, the hands of the stock, the more the greater the pressure on manufacturers. Recently, rivers and lakes there are rumors that although the air-conditioning giant Gree Electric Appliance in July this year, stopped the five energy efficiency projects machine production, but its channel and reseller channel inventory is still up to 300 million units. There is further news that the project cost of 1,000 yuan each machine is about 30 billion yuan of funds Gree precipitation in these stocks; and Gree Electric Appliance is currently being Hebei, Guangdong and other areas to the price of 700 yuan or so Clearance , in accordance with a loss of 300 yuan per term, will be a loss of nearly 900 million yuan. A more pessimistic forecast is that if next year, ‘the state’s new energy efficiency standards’ before actual implementation, along with raw materials continued to decline, Gree Electric Appliance can not get rid of these stocks, it is bound to these vast amounts of stock will be converted to electrical Gree non-performing assets. Whether it is pressure in the hands of manufacturers or distributors, they will become the performance of Gree Electric Appliance bomb. ‘Gree stock’ phenomenon is only one company can say no illness, ‘Gree stock’ phenomenon is that the entire appliance industry, the ‘inventory’ a microcosm of the phenomenon! ! ! According to the ‘Shanghai Securities News’ reported: entered the second quarter, domestic sales of air conditioning into a downturn, ‘51’ Golden Week, after a small, air-conditioning season, sales are still going ‘I could not get the spirit’, the domestic air-conditioning is not encountered for many years of sales experience ‘cold’ . At the same time, the yuan appreciation and lower export tax reb