Factors affecting industrial procurement of eight.docVIP

 PAGE \* MERGEFORMAT 4 Factors affecting industrial procurement of eight IMSC study found that in general enterprises should have their own core competitive advantage, this advantage must have first there is a market demand; second competitor is not Hello. Affecting industrial procurement in general have the following eight factors in this regard you have more than eight people good? Map: A brand Industrial sector is the procurement of the most valued brand, the effectiveness of an industry is very big brand products. Because the general industrial products are relatively large product life cycle is relatively long, they do not dare to take too much risk to try, never heard of the products. For example: engineering machinery industry in recent years, special attention brand of the mold, Xu workers, Liugong so is the brand that has more advantages in order to farther good. 2, the industry standard Industry standards is also a great emphasis on the procurement standards. This is to prove that a product is not the true sense of the premise and the threshold of clearance. The product quality can not meet industry standards, then NA me it is impossible to attract buyers interested. For example: IT integrated industrial customers purchase more care is not the price, service, they often have their focus on the importance of industry-standard, Microsoft has to eat the sweetness of this top. 3, after-sales service Because as already mentioned, and industrial general use a longer period, no one can guarantee product is not fault occurs during use. Therefore, the industrial products industry also paid particular attention to the after-sales service, no doubt is a perfect after-sales service of great concern to buyers. For example: Central air-conditioning industry in general are very focus on customer purchases after-sales service, why Haier central air-conditioning has been champion, reason is that Haier’s after-sales service is the best. 4, customer relati