Fairy devaluation of the brand of tea to talk about the story-.docVIP

 PAGE \* MERGEFORMAT 9 Fairy devaluation of the brand of tea to talk about the story? Chinese Tea From .com want to create the brand, its causes have been Needless to say, many regional and tea companies have started ‘agitation’ up, eager to market the brand to enhance competitiveness, promote the sound development of local economy. However, Shaoanwuzao, brand building requires a combination of practical, active and innovative in the use of differentiated, rather than the herd phenomenon, a mass side, ‘You have me all have’, otherwise, would result in substantial waste. A common strategy is that many Regional and tea enterprises in brand building process, like a story, tell stories, in particular, like to take fairies, fairy, fairy, etc. for all deities, or ghosts and goblins, things to want to help them to ‘say something’, or ‘highlight something’. As a result, we all blindly borrow ‘fairy’ kind of god, they were neglected innovation, ‘fairy’ is naturally ‘devaluation’ any more. For example, Longjing tea has such a story. A long time ago, Queen Mother in heaven will be held in a grand peach. Sin Song Cha rightly when Hu Ting fairy cried: ‘in Sin Sao serious illness! ‘A moment’s inattention as tea cents a distorted manner, a cup Fanluo mortal. At this time, Lu Tung-pin quickly took the tea tray, the only seven cups of tea given to seven holes gods themselves empty in front, and took out a right-mao Shen Dan said: ‘first save the wife, and then descend to find a tea cup’ . Sky day, earth for several years. In cents down to Hangzhou, to see mountain bamboo cottages next to the door, sat an aunt, they asked: ‘patron, this is where? ‘Aunt replied:’ hui off dock, because a long time ago, the sky had fallen golden 10000. ‘To Xian was surprised to hear that, looked around, suddenly an eye-catching: the side of the old stone mortars is the cup, which is covered with grass, but also the root spider silk crystal shining into the sky from the roof edge to the Shijiu l