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Fluttering leaflets advertising
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Fluttering leaflets advertising
‘Sales and Marketing ‘1997 released 11-year Army Xian Zhuang article to say that the effectiveness of flyers advertising is not. Similar views are common in other media.
In fact, amp;quot;Happy Spring plumbing duck prophetamp;quot;, for the function of advertising flyers, sales front-line business people clearly than bystanders. Mr. Chuang surveyed 83 college students and concluded that certainly does not matter much. Because the use of flyers advertising advertisers tend not to take with college students as the target consumer.
For many health care products, cosmetics and other consumer goods, the sales can be said that flyers advertising amp;quot;shopamp;quot; in China. Large household appliances (such as Changhong color TV) in recent years have begun to use the flyers advertising.
1. How to use flyers advertising lead to amp;quot;curiosityamp;quot;
Let consumers curiosity, is the product sold out the first step. Flyers advertising the use of good, can play a very low cost visibility, triggering curiosity function. On the contrary, it will tarnish corporate image.
In my in Guangxi and Sichuan provinces have seen the transfer method, the use of leaflets advertising can be divided into three grades. The most low-end enterprise, is to hire a group of migrant workers or students, to pedestrians, bicycle basket in the hands of tourists shopping malls, farmer’s market crowd throw, do not know any rules, and do not staff should be trained. Shaanxi Xianyang’s health care products companies drug companies, mostly belonging to such low level. In the grade delivery, can be early 3, Hearts, represented by K, is characterized by-home delivery, a copy folded neat, three-level checking is not good does not leak, couriers, or even hanging clothes neat work card, Dai ribbon, hand delivered to every person reported that can do simple word of mouth publicity. Delivery country markets, the cast is not thrown out; (the
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