Forward-looking ground-breaking Jackie Chan - Ascot success in the future.docVIP

 PAGE \* MERGEFORMAT 16 Forward-looking ground-breaking Jackie Chan - Ascot success in the future In our last article discussed the Ascot, the light of Friends of fans World War, focusing on analysis of the light of Friends of the lack of marketing, this article details Ascot listing process from product development to a series of brilliant marketing strategy. 1: Market and Opportunities The operation of the new product key to success is to seize the opportunity and the ability to integrate enterprise resource on the market and some products are limitless market potential, and some products have an excellent view of the market opportunity, but were eventually reduced to mediocre products, and even end in failure. This proves that a truth: the market is the market opportunity is an opportunity, we must successfully docked the two successful products to sell in order to promote the success of the brand. In June 1994, Chengdu Ascot advertising company set up to outdoor advertising as the dominant business in 1996, Chengdu Ascot Industrial Development Co., Ltd. was established to get into the areas of food sales agents to achieve product and brand marketing agency planning mutual penetration, in December 1998 the above-mentioned The two companies were renamed 4 4 Chuanya Shi Chuan Yashi Marketing Advertising Company Limited and Industrial Development Co., Ltd., the municipal field upgraded to a provincial business enterprises, and from the company name on a clear positioning, management determined to change the enterprises roles, from agents the road onto the production and marketing of industrial road. In the six years of operation of the agent, the agent of the Coca-Cola connoisseur, Lok 100 disabilities, sun rise, Nestle and other international and domestic well-known brands, advertising planning, marketing planning, brand management, channel management has accumulated a wealth of market experience, and trained a large number of sales personnel, this is an o