Green Marketing in the 21st century development strategy.docVIP

 PAGE \* MERGEFORMAT 21 Green Marketing in the 21st century development strategy Abstract: Today the face of the deteriorating environment, green marketing is no longer a simple sense, the revolutionary concept of marketing. It has been related to business, consumer, and environment interests of harmony. Through the Green Marketing systematic analysis of proposed government regulation, business assistance, public oversight of the strategic combination of proposals, which will help the implementation of green marketing and the achievement of sustainable development, which is of great strategic significance. Keywords: green marketing, characteristics, strategy, meaning 0 Introduction Good ecological environment is the human survival and development of basic conditions, however, because the kind of over-exploitation and unsustainable consumption patterns of production while filling the survival of humanity is facing a crisis. One of the most serious ecological damage is severe, resources cruel loss. EEC report that: The average consumption of computing resources available can also be used for 500 years, the mean rate of increase of 2.5% of calculated consumption of the resources available only for 90 years, 90 years later? [1] We hardly talk about this topic because this topic is too heavy. have long been warnings that a “last drop of water on the planet will be a tear,” but we actually can and not see, still is a serious waste of serious pollution. on March 22, 2007, 15 World Water Day, the China International Radio and Television also reported: some authorities predict that by 2025, the world’s population will be 60% of the water. [ 2] on the one hand is a serious lack of environmental resources, on the other hand is a serious human waste and pollution. human and environmental interdependence, solidarity, and how to solve this for thousands of years the cycle? planet is riddled with a variety of startling data tell us: Green Marketing imminent.