How the operation of new markets and new products-.docVIP

 PAGE \* MERGEFORMAT 27 How the operation of new markets and new products? Introduction: With the continuous deepening of reform and opening, with the continuous development of the market economy, social and more and more abundant supply of commodities, surplus economy, market characteristics starting to show. Shown in addition to some special industries, monopoly industries, the vast majority of the industry are much greater than market supply demand, every industry, every type of product has a wide range of products suppliers and competitors, and the homogenization of the product the high level of your home Yes, I have at home, or my family are also able to produce, only brand names, product packaging, and refining enterprise itself a selling point is different. For the survival and development of their respective companies, we ‘Baxianguohai, demonstrate their individual’, leading to fierce competition in the market anomalies. Work in marketing for many years, have seen many successful cases, while the more numerous cases of failure, we often see the operation of enterprises in the new product there is no market experience, do not follow the laws of the market caused by the fiasco, people could not bear to witness! Many of the market with a vision and good wishes to participate in competitive businesses, that relying on their financial strength, previous successful experience of market power of their own strong self-confidence, will be able to do better than the predecessors, but most of are ending up badly beaten, think you can understand that in this market development for many years and have a certain market share of the business day of life is not very good, let alone new entrants, for a lack of understanding of the industry enterprises, they did not know how deep the water in the end! Every enterprise of the new knowledge of the affairs from past experience, if there is no market in the relevant experience, then the short period of time-related issues